India's travel spend to grow to USD 136 billion by 2021

"If travel players tap these online users through personalised marketing, messaging and travel plans, they can further augment online travel bookings. This can be done by adopting digital technologies to influence customers early in the journey," Vikas Agnihotri, Country Director-Sales, Google India, said in a statement. The report indicates a 12 per cent growth in transportation ($50 billion) and 13 per cent growth in lodging ($21 billion) and consumption, which includes spends on shopping, recreation and food, to grow at 13 per cent ($65 billion) over the next three years. "There is a perception amongst consumers that online channels are geared towards premium customers, along with a marked distrust around payment and pricing terms. It is imperative for businesses to address these concerns in order to effectively tap into the growing base of users," Arpan Sheth, Partner, Bain & Company said. As more people come online, smartphone penetration improves and use of digital payments goes up, the report predicts that Indian travellers would spend an additional $24 billion on online travel bookings over the next three years, a growth from 25 percent in 2018 to 35 per cent in 2021. DailyhuntDisclaimer: This story is auto-aggregated by a computer program and has not been created or edited by Dailyhunt. Publisher: The New Indian Expresshttps://issuu.com/tawonkeens

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